How to add a shared mailbox to Outlook and track metrics

Companies that handle large volumes of customer service or sales queries usually streamline their communication using shared mailboxes. Shared...

What are the KPIs for email marketing (especially those crucial to your success)?

KPIs for successful email marketing Email marketing is a powerful form of digital marketing that involves sending promotional or educational emails...

Gmail email analytics (tips & best practices & tools)

If you’re anything like us, your Gmail account is the control center for your business. You and your team use your inbox every single day...

Email meter alternatives: four of the best options in 2024

Despite the growing popularity of social media and other communication platforms, email remains the most effective customer service and retention...

The best business email analytics and email management software in 2021

Did you know that an average white-collar worker probably spends a quarter of their job dealing with emails of all kinds? One study indicates that...

Customer support tools to reduce your customer response time

A decade ago, 24 hours was considered the average customer response time. But today? That is just slow. Tech-savvy consumers not only want brands to...

Best customer service software for managing emails in 2025

Some companies have a ticketing system for customer service. Some have live chats, and some rely heavily on emails. If your customer service is...

Improve your team’s email response times with these 4 tools

Studies have found that 80% of customers highlight the speed of response as a vital part of customer service. Although this may seem obvious,...

Email Meter vs EmailAnalytics: Which one is better? (And what’s the alternative?)

Email tracking tools like Email Meter, EmailAnalytics, and timetoreply can be excellent levers to improve your team’s email productivity and...

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