1. timetoreply
Image via timetoreply
It is an email analytics platform that connects to your team’s inboxes and gives you actionable insights and analytics into your performance.
Once you start using it, you’ll see historical data on your team’s email usage patterns or user behavior patterns, including data on:
- Average reply time by individual or team inbox
- The days and times when your team needs to handle the most email volume
- Number of conversations your team has per day and week
On top of these powerful Gmail analytics, you’ll be able to create SLA goals to help you track if your team is hitting your email reply time targets, and schedule regular automated reports so you can track performance on an ongoing basis.
To ensure you and your team always reply to high-priority emails quickly, you can also set up real-time email alerts. When an email comes in, you’ll be notified, and you can jump into your inbox to help out your customer or sales lead.
It’s the perfect tool to get your email response management processes up and running and will support you as your business and email needs grow.
Key features
- Easy onboarding: No software to install, works instantly after connecting your Gmail account.
- Privacy-focused: only reads your email header metadata and can’t access email contents.
- Flexible: If your company switches from Gmail (Google Workspace) to Outlook, you’re covered. timetoreply works seamlessly with both platforms.
- Powerful reporting: Display your Gmail analytics data in various dashboards and find the business-critical metrics you need to measure email performance.
- Instant alerts: Get a ping the moment reply times lag, so you can jump back in without missing a beat.
- Personalized thresholds: Pick reply‑time targets that fit your team’s pace and let the system flag any threads that slip behind.
- Team overview: Flip between individual and group stats in seconds — spot who’s leading the pack and where coaching can help.
- Deep integrations: Feed your email metrics into Slack, your CRM, or other tools so your data always stays in sync.
Pros
- Spins up in minutes — no downloads or extra steps
- Works with Gmail and Outlook without a hitch
- Keeps only header info, so your message content stays private
- Lets you set reply‑time goals and flags any slips instantly
- Puts team and individual stats side by side for quick comparisons
- Seamlessly syncs with Slack, CRM, or other apps you already use
- Sends daily or weekly summaries so you don’t have to log in
Cons
- Specializes in customer service and team performance metrics, but not broader Gmail analytics
Pricing
- Essentials: $36 per mailbox/month
- Pro: $44 per mailbox/month
- Premier: Custom based on your needs
Image via timetoreply
2. Email Meter
Image via Email Meter
Email Meter is an email statistics platform built for Google Workspace, and is another good option for your email management needs.
Once you connect it to your inbox, it will keep track of your activity and display your most important metrics in visual dashboards and reports.
One key thing to note about Email Meter is that it’s best for enterprise companies. This is because the lower-tier plans have limitations that restrict the number of filters and metrics you can access. For small companies, it’s not going to deliver the value you need.
Like timetoreply, there are alerts and goal-setting features built in, which you can access on the Pro plan and above.
Key features
- Reporting: Highly visual reports that make it easy to see key metrics
- Privacy-friendly: Like timetoreply, Email Meter only looks at your email metadata and doesn’t read your email content.
- Segmentation options: You can create reports and segment data based on recipients, domains, or subject lines.
- Data export: You can export all of your data to a CSV to work through it and create custom reports
- Sends reports on autopilot: You can set it up to email reports every week or month, so you’re not chasing down stats all the time.
- Looks at whole team performance: You can see how each person’s doing in terms of email volume and responsiveness, side by side.
- Tracks first reply speed: Lets you know how fast the first response goes out after someone reaches out. A good one if you care about being prompt.
Pros
- Plugs into your Google account without plugins or installs
- Shows who’s over‑loaded and who’s cruising through emails
- Sends scheduled reports straight to your inbox
Cons
- Most features are only available on the Pro plan and above
- Alerts and goals are not available on lower-tier plans
- Cap at 15 inboxes for non-enterprise plan users
Pricing
- Free
- Plus: $19 per user per month
- Custom Dashboard: Custom pricing
Image via Email Meter
Also Read:
- Email Meter vs EmailAnalytics: Which one is better?
- Email meter alternatives: Four of the best options in 2025
3. EmailAnalytics
Image via EmailAnalytics
EmailAnalytics is a platform to help you visualize your team’s email activity and lead response times across your company.
It’s primarily designed for Gmail, so it’s a good option. Once you connect your team’s Gmail accounts, it’ll pull in your past email data and start tracking everything moving forward.
There are highly visual dashboards that make it easy to compare and contrast trends over time, and it’s ideal for managers who want to get a quick overview of their team’s email performance.
Key features
- Email flow snapshots: Gives you a simple look at how many emails are going in and out each day, per person or team.
- Response time tracking: Tracks the average email response time for both individuals and teams.
- Email volume breakdown: Displays how many emails are sent and received per user, each day or over a custom date range.
- Team comparisons: Provides performance comparisons across team members, enabling users to spot gaps or patterns.
- Peak activity hours: Shows what time of day your inbox is most active, which can help with planning shifts or deep work time.
- Category filters: Want to look at only sales emails or just support threads? You can slice the data by labels or keywords.
- Daily and weekly email reports: It emails a short summary every morning or week, up to you. You don’t have to log in every time.
Pros
- Monitors average reply time in real time
- Highlights peak and quiet periods with an easy‑read chart
- Filters activity by custom tags or labels
Cons
- There are limited options for filtering and analyzing your data
- You can’t set reply time goals for individuals or teams
- You can’t manage client SLAs inside the platform
If you want to integrate your Gmail Analytics tool into your business, features like goal setting are essential, as they ensure your team can use the data in an actionable way.
Pricing
- Pro: $15 per inbox per month
Image via EmailAnalytics
Also Read:
4. Front
Image via Front
Front is an email management platform designed to help your team bring all of your email activity to one place.
Rather than being a Gmail analytics tool, it has a much broader goal — to be the go-to place for all of your email activity. Your whole customer service team can use it to track interactions with customers, and add notes or jump into conversations that other team members are having, making it ideal for collaboration.
There are email analytics built into the platform, but you’ll need to be ready to commit to working from Front, rather than using your regular Gmail inbox.
Key features
- Shared inbox tool: See all of your team’s inboxes and email activity in one place.
- Collaboration features: Mention team members, leave comments on email threads, and assign email tasks to people.
- Integrations: You can connect Front with 100+ other tools to improve your email workflows.
- Analytics: See trends in your email volume and activity.
- Reply‑time insights: It logs how long each reply takes and flags any threads running cool.
- Simple automations: Auto‑assign new tickets, send reminders, or reroute messages based on keywords—set it once and forget it.
- SLA markers: Conversations that need attention by a certain hour get a clear banner so you never miss a deadline.
Pros
- Combines Gmail, chat, and social inboxes in one shared view
- Applies SLA banners so you never miss critical deadlines
- Offers simple automations for routing or reminders
Cons
- Requires a full migration onto the platform to take advantage of it
- Mainly focused on helping customer service and success teams over sales teams
- Doesn’t include all of the Gmail analytics features that timetoreply does
Pricing
- Starter: $29 per seat per month
- Growth: $79 per seat per month
- Scale: $99 per seat per month (annual contract only)
- Premier: Custom pricing
Image via Front
5. Gmelius
Image via Gmelius
Gmelius is a Gmail analytics tool that hooks into your Gmail inbox, keeping an eye on how messages move in and out. It logs counts and tracks reply times. No jumping between tabs, as everything shows up right where you work.
You can filter emails by labels or teammates. See who clears the most emails and who’s falling behind. A heatmap lays out your inbox’s daily rhythm so you know when things get busy.
It can send a summary to your inbox or push stats into Slack and Trello. But if you need heavy‑duty reports or fancy dashboards, this might not be the tool for that.
- One‑click sync: Connect Gmelius to your Gmail account in a flash — no downloads, no fiddling with settings.
- Response‑lag monitor: Ever wonder who’s taking too long to reply? This feature flags slow threads so you can step in.
- Inbox rhythm heatmap: See a color‑coded map of when emails flood in and when things quiet down — perfect for spotting peak hours.
- Volume‑trend snapshots: Daily and weekly send/receive counts show up as simple graphs, so you catch surges or dips without digging.
- Team leaderboard view: Line up everyone’s key stats in one place, reply times, volumes, and first‑reply speeds, so you know who’s on fire and who needs backup.
- Tags and filters: Want to focus on “Sales” or “Support” only? Filter your stats by any Gmail label or custom tag in seconds.
- Auto‑digest emails: Skip the manual exports — Gmelius shoots a neat summary to your inbox on a schedule you pick.
Pros
- Works inside Gmail — no need to switch tabs or launch separate apps
- Maps your busiest hours with a quick‑scan heatmap
- Pushes metrics to Slack or Trello through built‑in connectors
Cons
- Analytics features feel secondary to its collaboration tools, so reporting options can seem limited
- Custom report creation is minimal — you’re mostly stuck with pre‑configured charts
- Mobile insights are pared back to the essentials, so you miss some dashboard detail on the go
Pricing
- Growth: $24 per user per month
- Pro: $36 per user per month
- Enterprise: Custom pricing
Image via Gmelius
Also Read:
- Best FrontApp alternatives to improve email performance
- Top 13 Zendesk alternatives (in-depth comparison)
Key metrics to track using Gmail analytics tools
Now that you have some great Gmail analytics tools at your disposal, you should learn how to use them effectively. If you’re using Gmail analytics for your client-facing teams, here are some key metrics you should track.
1. Average email response time
This one’s pretty basic — it tells you how long, on average, you take to reply to emails. It’s not just about the first response, but every reply across the board.
Simply add your reply times and divide the sum by your total emails, and you’ll get your average email response time.
Say you reply to one email in 30 minutes, another in 2 hours, and a third in 1 hour — the average would be just under 1.2 hours.
The reason this matters is that customers or prospects expect prompt responses. They’ll trust your business more if you reply quickly to their emails.
Use a tool like timetoreply to track individual and team response times easily.
Image via timetoreply
2. First response time
Now, this is more specific than the one above. It’s about how fast your team responds to a new email — the very first message a customer sends in. Even a short message like, “Thanks for reaching out — we’re looking into it,” counts.
Customers usually feel more positive just knowing someone’s on the other end.
Even if the actual fix takes longer, a quick “We’re on it” makes a big difference. It’s the first impression, and customers notice.
3. First contact resolution
The first contact resolution rate tells you if you’re solving people’s problems in one go, or if things drag on over multiple emails.
When this number is high, it means your replies are clear and complete, and you provide quick resolution. When it’s low, it might mean your team isn’t asking the right questions or missing key info in their first message.
Ideally, you should aim for a high FCR as that shows your team is effective in helping customers out in one go. Here are some other benefits of FCR to motivate you to track it.
Image via timetoreply
4. Click-through rate (CTR)
If you send emails with links (like a guide, form, or demo), CTR tells you how many people actually click.
It’s just the number of clicks divided by the number of emails sent. So if you send 100 emails and 20 people click the link, your CTR is 20%.
It’s not only for marketing efforts; support teams use this to see if customers are actually using the resources being sent. Low CTR? It could be that the link is buried too deep in the email, or the text around it doesn’t make the value clear.
5. Escalation rate
This one tracks how many emails your team has to bump up to a senior person. It’s not always a bad thing — some issues really do need a specialist.
But if this number climbs, it could mean your frontline team isn’t equipped to handle common questions, which can slow everything down.
If you bump from 10% to 20%, agents probably need fresh training, or your FAQ needs a refresh. Tackle those gaps and you’ll clear more tickets at the first level.
Also Read:
- How to improve first contact resolution rate: top tips
- How to use data to improve email response times effectively
Common Gmail analytics challenges
If you want to master Gmail analytics, you need to understand and overcome the common challenges you may face. Let’s discuss the most common ones.
Overwhelming data volume
When you first dive in, the raw numbers can feel like a tidal wave. You stare at charts of send/receive counts, reply times, and labels, and wonder where to start.
So, how can you overcome this?
Pick two or three metrics that matter most, such as average reply time and inbox peaks, and focus there. Once you’ve got a handle on those, branch out to other stats.
Inconsistent labeling
If you rely on Gmail labels to slice your data, any missed or mis‑tagged message skews your results. One support ticket ends up in “Sales,” and your numbers go out of whack.
To avoid this, audit your labels weekly. Encourage teammates to add tags right when they hit “Send,” and keep a shared list of approved labels handy.
Limited tool integrations
Your CRM, chat app, and project tracker all live elsewhere. If Gmail analytics can’t feed into those systems automatically, you end up wrestling with manual exports.
What can you do?
Look for Gmail analytics tools that offer a Zapier or native connector. Even a simple webhook can reduce copy‑and‑paste work.
Privacy and compliance worries
Many teams hesitate to use Gmail analytics tools when they fear exposure of sensitive data. Headers-only solutions ease that concern, but not everyone knows the difference.
So, share a quick explainer with your stakeholders: “We only read who, when, and how fast — never the email body.” That transparency wins buy‑in.
Also Read:
- Best customer service software for managing emails
- Customer service tools that every customer service team should have
FAQ
1. What is Gmail analytics?
Think of Gmail analytics as a way to track your email activity and evaluate performance. It turns raw send/receive numbers and reply speeds into charts and reports.
Instead of guessing how busy you are, you see clear data, such as who’s handling the most emails or when your busiest hours hit. These help improve your customer support efficiency.
2. Why should I keep an eye on email response times?
Fast replies show people you’re on top of things and you care. If you notice your team averages two hours but you want one, that red flag tells you to tweak schedules or add reminder alerts.
Spotting slowdowns early keeps customers happy and prevents questions from piling up.
3. Can you get analytics from Gmail?
Not directly in Gmail’s default view. You won’t find charts or dashboards in Gmail’s interface.
But you can pull basic numbers (like how many messages a label contains) using search operators or Gmail’s labels. For full Gmail analytics, you need third-party tools like timetoreply.
4. How can I analyze emails in Gmail?
You can use third-party Gmail analytics tools to track key metrics and get insights into your email performance.
5. Which are the best Gmail analytics tools?
There are many Gmail analytics tools you can use, but our top picks are timetoreply, Email Meter, EmailAnalytics, Front, and Gmelius.
Conclusion
Skip the endless charts. Zero in on a couple of numbers, such as average reply lag and average response time, and watch how small tweaks make a big difference.
Block time to clear your morning backlog, nudge teammates slipping behind, or shuffle meetings around so emails don’t pile up. When you work from real data, improving response speed and keeping everyone on the same page becomes way simpler.
For a quick setup that hooks into Gmail (and Outlook) in minutes, give timetoreply a spin. You’ll see those key stats without the headache. You can book a demo to test it before you commit.
